CampaignsPublishing

Going Live

Publish your campaign to production domains and make it available to real visitors.

When you're satisfied with your preview, it's time to go live. This guide covers publishing to production, scheduling, and managing live campaigns.

Once published, your campaign status panel shows production URLs and management options:

Manage Campaign
Published2 hours ago.
Published2 hours ago.
Campaign is live on production domains. You can update preview or mark as completed.

Publishing to Production

Immediate Publishing

To make your campaign live immediately:

  1. Click the Status Button in your campaign header
  2. Verify there are no validation errors
  3. Click Publish Now
  4. Your campaign goes live on all connected domains

What Happens When You Publish

  • Campaign status changes to Published
  • Campaign is accessible on production domain URLs
  • A/B tests start receiving real traffic (if running)
  • Analytics begin tracking real visitor data
  • Lead capture becomes active

Production URLs

After publishing, your campaign is available at:

Project subdomain:

  • your-project.firebuzz.io/campaign-slug

Custom domains (if configured):

  • yourdomain.com/campaign-slug

If your campaign slug is /, the campaign is accessible at the root of your domain (e.g., yourdomain.com/).

Scheduling Publication

Instead of publishing immediately, you can schedule for a future date:

Setting a Schedule

  1. Click the Status Button
  2. Click Schedule
  3. Select the date and time for publication
  4. Click Confirm Schedule

After Scheduling

  • Campaign status changes to Scheduled
  • The scheduled date/time is displayed in the status menu
  • Campaign will automatically publish at the scheduled time

Managing a Schedule

Reschedule:

  1. Click the Status Button
  2. Click Reschedule
  3. Select a new date and time

Cancel Schedule:

  1. Click the Status Button
  2. Click Cancel
  3. Status reverts to Preview

Publish Early:

  1. Click the Status Button
  2. Click Publish Now
  3. Campaign goes live immediately (schedule is cancelled)

Managing Live Campaigns

Updating a Published Campaign

You can make changes to a live campaign:

  1. Make your edits in the Flow Builder
  2. Click the Status Button
  3. Click Update Preview (to test first)
  4. Then click Publish Now to update production

Updates to published campaigns take effect immediately. Test significant changes in preview first.

Monitoring Performance

Once published, monitor your campaign:

  • Analytics Tab — View visitor counts, conversions, and trends
  • A/B Test Results — Track variant performance in real-time
  • Lead Data — Review captured form submissions

Completing a Campaign

When your campaign has achieved its goal or reached its end:

  1. Click the Status Button
  2. Click Mark as Completed
  3. Status changes to Completed

What happens when completed:

  • Campaign remains accessible to visitors
  • A/B tests are paused (no new traffic split)
  • Campaign is marked as finished in your campaign list
  • Analytics continue to be viewable

Reactivating a Campaign

To bring a completed campaign back to active status:

  1. Click the Status Button
  2. Click Reactivate Campaign
  3. Status changes back to Published
  4. A/B tests can be resumed

Domain Configuration

Project Subdomain

Every project gets a subdomain on Firebuzz:

  • Format: project-name.firebuzz.io
  • Always available for all campaigns
  • Good for testing and sharing

Custom Domains

For production use, connect your own domains:

  1. Go to Project Settings → Domains
  2. Add your custom domain
  3. Configure DNS records as instructed
  4. Once verified, campaigns publish to your domain

Multiple custom domains can point to the same project. Your campaign will be accessible on all of them.

Troubleshooting

For more detailed troubleshooting, see Campaign Publishing Issues.

"Publish Button Disabled"

Causes:

  • Validation errors exist
  • Campaign data is still loading

Solutions:

  1. Check the validation error message in the dropdown
  2. Fix all errors in the Flow Builder
  3. Wait for data to finish loading

"Campaign Not Appearing on Domain"

Causes:

  • DNS not fully propagated
  • Campaign slug conflict
  • Domain not verified

Solutions:

  1. Wait up to 48 hours for DNS propagation
  2. Check if another campaign uses the same slug
  3. Verify domain status in Project Settings

"Visitors Seeing Old Version"

Causes:

  • Browser/CDN caching
  • Updates not published

Solutions:

  1. Ask visitor to clear cache or use incognito
  2. Verify you clicked "Publish Now" after making changes
  3. Wait a few minutes for CDN to update

FAQ