Forms & Lead Capture
Capture leads and collect customer data through AI-powered form builders in your lead generation campaigns.
Forms in Firebuzz are automatically created when you set up a Lead Generation campaign. They allow you to collect valuable customer information directly from your landing pages, with all submissions tracked and organized for easy access.
AI-Powered Creation
Build forms naturally by describing what fields you need to the AI assistant.
Smart Field Types
12 field types including text, email, phone, date, select dropdowns, and more.
Auto Attribution
Automatically capture UTM parameters, country, and language with every submission.
Real-Time Data
View submissions instantly in a powerful table with sorting and filtering.
How Forms Work
Forms are an integral part of Lead Generation campaigns. When you create a lead generation campaign, Firebuzz automatically creates a form that collects submissions from your landing page.
Forms are only available in Lead Generation campaigns. Click-Through campaigns redirect users to another URL and don't include form functionality.
The Form Workflow
- Create a Lead Generation campaign — Forms are automatically set up
- Configure fields via AI — Ask the AI to add fields like email, name, or custom fields
- Design your landing page — The form integrates seamlessly into your page
- Collect submissions — View all leads in the campaign's Data tab
Available Field Types
Firebuzz supports 12 different input types to capture exactly the data you need:
| Type | Description | Example Use |
|---|---|---|
| Text | Single-line text input | Names, company names |
| Textarea | Multi-line text input | Messages, feedback |
| Email address field | Contact emails | |
| Phone | Telephone number field | Phone numbers |
| Number | Numeric input | Age, quantity |
| Select | Dropdown selection | Country, industry |
| Radio | Single choice options | Yes/No questions |
| Checkbox | Multiple choice options | Interests, preferences |
| Date | Date picker | Appointment dates |
| Time | Time picker | Preferred contact time |
| URL | Website address | Company websites |
| Password | Hidden text input | Access codes |
Automatic Attribution Tracking
Every form submission automatically captures attribution data without any additional configuration:
UTM Parameters
Source, Medium, Campaign, Term, and Content values are captured automatically.
Geographic Data
Visitor's country is detected and stored with their submission.
Language Detection
Browser language preference is recorded for each lead.
These system fields appear as additional columns in your submissions table, helping you understand where your leads are coming from.
Getting Started
Understanding Form Fields
Learn about field types, properties, and how to configure them.
Managing Form Schema
Use AI to add, update, and remove fields from your forms.
Viewing Submissions
Access and manage your collected leads.