Landing PagesSEO & Tracking

SEO Settings

Optimize your landing pages for search engines with title, description, and Open Graph settings.

Search engine optimization (SEO) settings help your landing pages rank better in search results and look professional when shared on social media.

Accessing SEO Settings

  1. Open your landing page in the editor
  2. Click the SEO tab in the preview panel header
  3. The SEO configuration panel opens

SEO Configuration

Basic SEO Settings

Title:

The page title appears:

  • In browser tabs
  • In search engine results
  • When sharing links

Best practices:

  • Keep under 60 characters
  • Include your main keyword
  • Add your brand name at the end
Description:

The meta description:

  • Appears in search result snippets
  • Should be 150-160 characters
  • Should entice clicks

Best practices:

  • Include your main keyword naturally
  • Write compelling, action-oriented copy
  • Include a call-to-action
Canonical URL:

The canonical URL tells search engines which version of a page is the "original":

  • Prevents duplicate content issues
  • Consolidates ranking signals
  • Important if your page is accessible at multiple URLs

Indexability

Control whether search engines can index this page:

  • Indexable: Search engines can include this page in results
  • No Index: Search engines will not include this page

Set landing pages as "No Index" during testing or for private campaigns.

Open Graph Settings

Open Graph controls how your page appears when shared on social media (Facebook, LinkedIn, Twitter, etc.):

Open Graph Title

OG Title:

The title shown in social shares. This can differ from your SEO title to be more engaging for social audiences.

Open Graph Description

OG Description:

The description shown in social preview cards. Tailor this for social engagement.

Open Graph Image

The image displayed when your page is shared. This is crucial for social engagement:

  • Recommended size: 1200x630 pixels
  • Use compelling, branded images
  • Include text only if necessary (it appears small on mobile)

Open Graph URL

OG URL:

The URL shown in social shares. Usually matches the canonical URL.

Open Graph Type

The type of content:

  • website: Standard for landing pages
  • article: For blog-style content

Favicon Settings

Configure the favicon (browser tab icon) for your landing page:

  • Select from default icons
  • Upload a custom favicon
  • Supports multiple formats

AI-Assisted SEO

The AI can help generate and optimize SEO settings:

  1. Click the AI assistance option in the SEO panel
  2. The AI analyzes your page content
  3. It generates optimized:
    • Page title
    • Meta description
    • Open Graph content

Use AI-generated SEO as a starting point, then refine based on your keyword strategy.

Saving Changes

After configuring SEO settings:

  1. Click Save
  2. Changes are applied to your landing page
  3. The updated metadata will be included when the page is published

Preview Social Shares

Before publishing, preview how your page will look when shared:

  • Check the Open Graph preview in the SEO panel
  • Verify the image, title, and description look correct
  • Test on actual platforms if possible

Best Practices

Title Tags

  • Include primary keyword near the beginning
  • Keep unique for each page
  • Add brand name at the end with a separator (| or -)

Meta Descriptions

  • Write unique descriptions for each page
  • Include a call-to-action
  • Match search intent

Open Graph

  • Use high-quality, relevant images
  • Make titles attention-grabbing
  • Test how shares look on target platforms

Canonical URLs

  • Set canonical URLs to avoid duplicate content
  • Point to the preferred version of your page
  • Keep consistent across variants (or differentiate intentionally)

FAQ